Marcus Vane
Co-founder & CEO
My journey
Education
Studied computer science and design before spending a decade shipping products at fast-moving startups and studios.
Experience
Led teams across product, engineering, and growth — always with a bias toward simple tools that make hard work feel light.
Focus today
Spends most days close to customers and the product, making sure ASoc stays fast, useful, and genuinely enjoyable to use.
Responsibilities
- Set the product direction and long-term roadmap
- Partner with customers to shape what we build next
- Keep the team aligned, unblocked, and moving fast
- Guard the craft and quality of everything we ship
Our core values
Collaboration
We build in the open and move faster when we share what we learn along the way.
Integrity
We do what we say, protect customer data, and earn trust one decision at a time.
Craft
We sweat the details because thoughtful products make work feel effortless.
Inclusion
We value many perspectives and create room for everyone to do their best work.
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